💰CHARGING FOR CONTENT💰You voted & I listened! Now this topic is going to be divided into 3 parts: WHY charge, WHEN to charge, and HOW/WHAT to charge. Today we’ll be tackling the WHY. .
WHY charge? 🤷🏻♀️ It’s really important to understand why content creators should charge for their work. First reason is that brands and companies often want to take advantage of FREE MARKETING. Understandable, right? BUT social media marketing is predicted to grow even more rapidly, into an industry worth billions and billions of dollars in the next 5 years. That means it’s important and necessary for brands to target consumers through social media. That also means that content creators are more valuable than ever. By NOT CHARGING, you’re taking away the power you have in branding yourself and growing into an actual business. You’re literally working for free. And while it may seem great to receive free things, that’s not going to help you in the long run to make an income and it sure ain’t paying your bills!! .
Also, you not charging impacts other content creators and even actual MODELS. I watched a video recently of real fashion models talking about how some fashion companies are paying them less because there are so many social media “influencers” who are willing to work for free. .
There are brands who have a very small/no budget for marketing but most, especially big name companies, should have an adequate budget set aside, specifically for advertising. That means that they are ABLE TO PAY YOU. If they can’t pay you, that’s totally fine and it’s up to the brand, but if you don’t want to work for free, don’t feel pressured to accept!
The most valuable pearl that I want you to take from this is that: YOUR WORK IS VALUABLE. YOU are valuable!! Don’t be willing to work for free just because you feel like your “numbers are small” or because you feel inadequate! You have a voice and you have influence. Don’t let anyone tell you otherwise! .
I hope you received some insight or maybe learned something new from this! ❤️ It would mean so much if you supported this post by liking, commenting, saving and SHARING! Help me to help you! 🥰
Basta una scintilla per far accadere quello che ancora non esiste.
A me è scattata! 💥
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